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Plain answers on cost, placement and choosing the right board in Malaysia.
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Property buyers start online, but a tougher launch market makes physical visibility matter more, not less. Here's what a launch hoarding has to get right.
Published by Zachary Lim
Johor led every state in GDP growth in 2025. Here's what that means for billboard advertising in Johor Bahru — the roads, the audience, and what premium sites actually cost.
Published by Zachary Lim
DBKL now requires Dewan Bahasa dan Pustaka (DBP) sign-off before a billboard goes up in Kuala Lumpur. Here's what that means for your campaign timeline.
Published by Zachary Lim
Why advertising on construction site hoarding gives long, high-visibility exposure in prime Malaysian locations.
Published by Zachary Lim
Digital installations now make up most new billboard sites in Malaysia. Here's what's driving that shift, and how to decide between a digital and a static board.
Published by Zachary Lim
A side-by-side look at roadside billboards and highway boards in Malaysia: reach, cost, audience and best use cases.
Published by Zachary Lim
Malaysia's OOH industry put on a coordinated show across thousands of screens for International Out-of-Home Week 2026. Here's what it signals for brands planning a campaign.
Published by Zachary Lim
What affects billboard rental prices in Malaysia, from location and size to rental period, and how to plan a budget.
Published by Zachary Lim